International Finance Theory and Policy
by Steven M. Suranovic

Finance 30-1

# Introduction to Purchasing Power Parity (PPP)

Purchasing power parity (PPP) is a theory of exchange rate determination and a way to compare the average costs of goods and services between countries. The theory assumes that the actions of importers and exporters, motivated by cross country price differences, induces changes in the spot exchange rate. In another vein, PPP suggests that transactions on a country's current account, affect the value of the exchange rate on the foreign exchange market. This contrast with the interest rate parity theory which assumes that the actions of investors, whose transactions are recorded on the capital account, induces changes in the exchange rate.

PPP theory is based on an extension and variation of the "law of one price" as applied to the aggregate economy. To explain the theory it is best, first, to review the idea behind the law of one price.

The Law of One Price (LoOP)

The law of one price says that identical goods should sell for the same price in two separate markets when there are no transportation costs and no differential taxes applied in the two markets. Consider the following information about movie video tapes sold in the US and Mexican markets.

 Price of videos in US market (P\$v) \$20 Price of videos in Mexican market (Ppv) p150 Spot exchange rate (Ep/\$) 10 p/\$

The dollar price of videos sold in Mexico can be calculated by dividing the video price in pesos by the spot exchange rate as shown,

To see why the peso price is divided by the exchange rate (rather than multiplied) notice the conversion of units shown in the brackets. If the law of one price held, then the dollar price in Mexico should match the price in the US. Since the dollar price of the video is less than the dollar price in the US, the law of one price does not hold in this circumstance.

The next question to ask is what might happen as a result of the discrepancy in prices. Well, as long as there are no costs incurred to transport the goods, there is a profit-making opportunity through trade. For example, US travelers in Mexico who recognize that identical video titles are selling there for 25% less might buy videos in Mexico and bring them back to the US to sell. This is an example of "goods arbitrage." An arbitrage opportunity arises whenever one can buy something at a low price in one location and resell at a higher price and thus make a profit.

Using basic supply and demand theory, the increase in demand for videos in Mexico would push the price of videos up. The increase supply of videos on the US market would force the price down in the US. In the end the price of videos in Mexico may rise to, say, 180 pesos while the price of videos in the US may fall to \$18. At these new prices the law of one price holds since,

The idea between the law of one price is that identical goods selling in an integrated market, where there are no transportation costs or differential taxes or subsidies, should sell at identical prices. If different prices prevailed then there would be profit-making opportunities by buying the good in the low price market and reselling it in the high price market. If entrepreneurs acted in this way, then the prices would converge to equality.

Of course, for many reasons the law of one price does not hold even between markets within a country. The price of beer, gasoline and stereos will likely be different in New York City than in Los Angeles. The price of these items will also be different in other countries when converted at current exchange rates. The simple reason for the discrepancies is that there are costs to transport goods between locations, there are different taxes applied in different states and different countries, non-tradable input prices may vary, and people do not have perfect information about the prices of goods in all markets at all times. Thus, to refer to this as an economic "law" does seem to exaggerate its validity.

From LoOP to PPP

The purchasing power parity theory is really just the law of one price applied in the aggregate, but, with a slight twist added (more on the twist a bit later). If it makes sense from the law of one price that identical goods should sell for identical prices in different markets, then the law ought to hold for all identical goods sold in both markets.